District L

R Bar’s red-drenched interior and downtown location set the fitting tone as guests arrived for Lois Eastlund’s Fashion Presentation. Just minutes away from her namesake boutique on 153 Ludlow, Lois spent her final minutes preparing models as friends and fans shared cocktails and conversation along underlit banquets.

Infusing new and classic color palettes into her signature mod styles, Lois offered the audience colorblocking with a kick: Hued geometrics, metallic trims and glossy, diagonal shapes – each look more eye-catching than the next.

Post-finale, invitees were ushered into the back room of R Bar for a special performance by The Happy Problem. Donning Lois Eastlund designs, their performance included new songs like Curvature, Headcase, and The Prettiest Girl.

Post by Amanda LaMela

"Happy Birthday, Lois!"

Over booze and treats, Lois fans celebrated two years of versatile, mod looks on Ludlow. With wine courtesy of Local Boutique and culinary indulgences by Tremper Hill Catering, the LES anniversary party lasted from 5-10pm last night. Guests received discounts and gift bags with purchase -- which was all the more reason to score a new look.

And the gift that keeps on giving? After a long work week, there is NO SHAME in re-curling your hair while guzzling champagne out of a coffee mug... if it says Lois Eastlund on it.

Post by Amanda LaMela