WPP group's advertising mega-agency, JWT, posted the 2011 edition of their "100 Things to Watch" Slideshow yesterday, and they had some interesting predictions for the fashion industry.
Among them, we found the above the most telling, and plausible - "Fashion Fast-Forward", as it is deemed, drives home the point that the industry is indeed turning a rather momentous corner in it's growth.
It's also interesting to note the point JWT makes in this prediction, noting the shortcomings of the traditional "season" model in developing markets - we're anxious to see how the impact of globalization on the fashion industry continues to manifest itself over the next decade.
For more on this and other 2011 trend predictions, check out the other 99 "Things to Watch" here.
Post by Nicolas Sera-Leyva
