
There are some characters you always expect to run into at Fashion Week. When I met Isaiah Garza back at Bryant Park during the SS/10 shows, I must admit, I wasn’t expecting a repeat encounter. It’s not that I didn’t acknowledge his enthusiastic attitude and passion for the industry, but it isn’t rare for young hopefuls to fly into New York on a whim, only to leave less enamored then they arrived.
Isaiah, who was designing accessories at the time, approached me at the tents to talk about his latest collection of custom hair adornments. But back in September 2009, I was just a sleep-deprived intern at WWD and knew damn well that I did not have the pull to help promote my new fierce friend.
Now, after two quick years, I’ve come to anticipate Isaiah’s message promptly a month before each Fashion Week, confirming that we will be sharing yet another sponsored cocktail under the tents. This season’s pre-Fashion Week message hit my inbox according to schedule, but it said a bit more that the usual, “Will I be seeing you again at the tents?” This time, Isaiah had the pleasure of sharing his most recent and exciting achievements.

On 1-1-11 at 11:11am, Isaiah launched HauteShopLA.com, an online concept retailer that offers a serious assortment of discounted designer goods. Fully prepared to take on the new challenge that fashion retail has become, HauteShopLA also opened a store and complete photo shoot studio in Downtown LA. In conjunction with this new launch, Isaiah also introduced FashionMunster.com, a personal style blog with celebrity interviews, personal style updates, and runway coverage. Interviewing front-row regulars like Nigel Barker and Olivia Palermo, TheFashionMunster’s YouTube channel is certainly one worth following.

Clearly, a lot can happen in two years. See you for a celebratory Fashion Week cocktail in Lincoln Center, Garza!
Post by Amanda LaMela
















